By Ogilvy: Are you one of those people who’s been thinking about quitting smoking tomorrow or the day after for the past 5 years? Here’s a pretty cool way to do so, by sending your typical smoker’s death rattle to some of your friends. This distuingished DIY website lets you create your favorite way of coughing, adds an official “I’m off the hook, this time it’s for real” note to it, and makes you look ridiculous with your friends should you fail again. Who’s up for a challenge? Oh, by the way, non-smokers can send it to their smoking friends too.